Chicago-based Wilson Sporting Goods Co., a division of Amer Sports Corporation, is one of the world’s leading manufacturers of sports equipment, apparel and accessories. Wilson is a global leader in high performance products using player insights to develop products that push equipment innovation into new territories. In the competitive world of golf club manufacturing, the ability to quickly adapt to new material and design concepts is of paramount importance. The innovation group is under constant pressure to meet these demands as quickly as possible. Download the PDF of our Wilson case study to learn how we helped Wilson Golf streamline the design and development process in a highly competitive, innovation-driven world of golf equipment manufacturing.
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